To engage top talent with your company it is important to make your employer brand the focal point of what all candidates view and interact with. Your careers site is thus your most important advertising source.
How can you ensure you are attracting and engaging the most valuable candidates?
The answer: AI.
Attrax leverages AI to provide a positive and relevant candidate experience by profiling users and tailoring content on your careers site towards them. For example, Vodafone’s careers site starts by building up a ‘profile’ on candidates based on their browsing history and job search. With this gathered information, featured content is then displayed to site visitors in the form of employee stories, blogs, relevant jobs. A careers site featuring AI can thus enhance the candidate experience, customising it to the site visitors’ needs and interests. Read Vodafone’s case study here.
Want to find out more? Watch our Account Director David Johnston talk more about the topic of AI and how you can use it to attract top talent. Similarly, have a look at our client SNC-Lavalin to see how they have successfully implemented AI into their careers site and check out their case study here.